Clear answers before your project begins

BlackStone Digital designs and redesigns corporate websites, e-commerce platforms, web applications, client portals and business tools. The agency also provides photography and visual creation, SEO, paid search, automation and maintenance when these services fit the identified need.

Yes. Support may include goal definition, campaign structure, keywords or targeting, adverts, budgets, exclusions, conversions and agreed optimisation. Media spend remains separate and no lead volume is guaranteed without market data and an observation period.

Yes. A landing page can support a launch, email campaign, social media, QR code, partnership or any identified traffic source. It is designed around an offer, audience, action and measurement method regardless of channel.

We start by discussing goals, users, constraints, content and success criteria. This discovery stage makes it possible to propose an appropriate scope, method and set of deliverables before production begins.

No. BlackStone Digital is based in Nice and works with projects across France and internationally. Workshops, approvals and follow-up can be organised remotely when appropriate.

Describe the context, requirements, expected features and any known constraints on the contact page. Timing, budget and scope are then clarified after analysis rather than estimated automatically without discovery.

Yes. The foundation can include semantic structure, indexable pages, unique metadata, a sitemap and relevant structured data. Visibility then also depends on content, domain authority and sustained follow-up.

A redesign can begin with an audit of content, performance, journeys and existing URLs. Useful assets are retained and a redirect plan reduces disruption when the new version goes live.

No. They can receive traffic from paid search, email, social media, QR codes, partnerships or launches. Their structure depends on the offer, audience and expected action, not on a single channel.

Yes. When paid search is in scope, the page can be aligned with the campaign intent, advert and conversion. Keyword, budget, bidding, exclusion and advert management remain part of the wider paid-search service.

No. It depends on the offer, audience, traffic sources and sales follow-up. We can define indicators, verify the journey and improve the page once enough representative data is available.

Depending on scope, it may include auditing, campaign structure, keywords or targeting, adverts, budgets, exclusions, conversions, destination checks, reporting and optimisation. Responsibilities and access are agreed before activation.

No. An existing page may be suitable when it precisely answers the intent, loads quickly and measures the expected action. A dedicated page is proposed only when it improves consistency or measurement.

Media spend paid to the platform is separate from discovery and management fees. Amounts, caps, responsibilities and approval rules are agreed before any spend begins.

The choice depends on the catalogue, sales rules, integrations, expected autonomy and maintenance budget. We recommend a solution after analysis rather than imposing one by default.

Yes. Architecture, URLs, internal links, category content, performance and product data all support indexing. No search position can be guaranteed.

Yes, when a smaller scope can test usage or the value proposition. The MVP retains only essential features and prepares the decisions for the next version.

API, webhook and import integrations are assessed during discovery. Feasibility depends on the interfaces, access rights and limits provided by each third-party service.

SEO develops organic visibility progressively, while paid search buys immediate presence for targeted queries. The two can work together when objectives and measurement are clearly defined.

No. It includes goals, campaign structure, keywords or targeting, adverts, budgets, exclusions, measurement and optimisation. Destination pages are assessed as part of the journey and a dedicated landing page is created only when relevant.

No serious provider controls algorithms, competitors or result changes. We can improve foundations, relevance and monitoring, then measure changes in impressions, clicks and conversions.

Enquiry qualification, data synchronisation, follow-ups, document generation and notifications are common examples. Suitability depends on volume, rule stability and the cost of errors.

No. Deterministic rules are often simpler, less expensive and easier to control. AI is considered only when it provides identifiable value, for example with unstructured data, and with suitable safeguards.

A takeover is possible after auditing the code, hosting, access, dependencies and available documentation. Risks and takeover conditions are presented before any commitment.

The recurring scope covers only the operations defined in the agreement. A new feature or redesign generally requires separate discovery and a separate proposal.